Architecture: Writing, Publishing, Marketing

The book presents a new assessment framework, a research method for writing on architecture, and a research method on the book genres on demand in the publishing market based on a case study of sample published books. It provides a powerful path to build an indicator to examine methods, processes, and theories in architecture. The author introduces his experience in testing various writing methods on architecture, and here the book illustrates these tested methods and introduces a new method of writing and developing writing skills. The book emphasize on the key advantages of developing writing skills .First, how writing foster the capability to build criticism, assessment, and evaluation indicators and its positive impact on the person work in professional practice .Second, how developing writing skills help maintain high level academic writing and success. The book provides valuable evidence that through continuous and creative writing, an author overcomes the obstacles and difficulties of publishing and marketing. The book is written based on the 25 years of architectural practice experience and is for university level students and practitioners