Fintech : Simple and Easy Guide to Financial Technology

What is fintech? As a definition, Fintech is usually applied to the segment of the technology startup scene that is disrupting sectors such as mobile payments, money transfers, loans, fundraising and even asset management. Why fintech matters to the business world The rise of fintech has forever changed the way companies do business. The traditional model of a new business turning directly to its local high street bank and/or a conventional investor is no longer the only game in town. From crowdsourcing to mobile payments, there has never been as much choice to entrepreneurs as there is presently. It's never been cheaper to not only set-up your business, but also to expand it. Crowdsourcing, for example, allows people with big ideas to get funding quickly and easily from anywhere in the world from people they have never met. Instead of months of investor talks, entrepreneurs can – thanks to the shop-window that is the internet – pitch directly to the world. Those with the magic touch can see the funds roll in within a matter of weeks rather than months. How fintech changed the customer The rise of the smartphone has massively changed the behaviour of consumers. Thanks to the 'always online' culture we live in today – and the proliferation of services and apps that feed it – people can not only access information and data they had never previously been able to, they can do so whilst waiting for a bus. Whether it's checking their online account or setting up an online investment portfolio, people now expect to handle financial affairs as easily and conveniently as they do their email or Facebook page. It's a huge opportunity for businesses and soon no enterprise will succeed and flourish without the right fintech services in place. For more details click on BUY BUTTON